The practice of reducing the size of a product while maintaining its sticker price is called:
- A. Shrinkflation ✓
- B. Reflation
- C. Disinflation
- D. Deflation
Correct Answer: A. Shrinkflation
Explanation
Shrinkflation refers to the business strategy of reducing the quantity or size of a consumer item while keeping its price the same, essentially acting as hidden inflation.
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